Campaign spotlights small business customer successes with LocaliQ digital marketing solutions

MCLEAN, Va.–(BUSINESS WIRE)–The Digital Marketing Solutions (DMS) business of LocaliQ, Gannett Co., Inc. (NYSE: GCI), today announced the launch of a new branded advertising campaign. LocaliQ is a marketing platform that helps businesses find, convert, and retain customers using a suite of marketing automation, channel campaign management, CRM, and insight tools with expert-led services. The “Seize Your Potential” campaign features testimonials from four of his small business customers across the healthcare, home improvement, tourism and entertainment industries.

“LocaliQ’s digital marketing platform has connected hundreds of millions of local customers with local businesses,” said Kris Barton, President of Digital Marketing Solutions, Gannett. The new brand campaign not only reflects LocaliQ’s purpose of strengthening our community, but also by highlighting how our technology drives success because we truly make our customers’ businesses their businesses. We speak directly to prospective customers.”

LocaliQ’s advanced digital platform uses proprietary marketing technology, data and expertise to optimize the impact of efforts at every stage of the marketing funnel, delivering more relevant messages to consumers to Enable any business to thrive in the local market.

Four small businesses featured in the campaign — Capital ENT & Sinus Center (Austin, TX), Lion Country Safari (Palm Beach, FL), Nashville Children’s Theater (Nashville, TN), ROCK’N-IT Masonry (Salt Lake City, UT) have all seen significant growth since using the LocaliQ platform, including more leads and new customers, helping to boost revenue.

“LocaliQ brings me high-end customers,” says Bruce Kahlhamer, owner of ROCK’N-IT Masonry. Yes, business is back on track.”

LocaliQ collaborated with creative production agency Helo to launch the “Seize Your Potential” brand campaign. The campaign includes :15, :30, and :60 videos and he will run until early November in select markets like Austin, Texas and Dallas. Nashville, Tennessee, New York and New Jersey areas. Videos will also be featured on LocaliQ’s website and social channels such as Facebook. twitter, LinkedIn, YouTube, and Gannett’s YouTube channel. The LocaliQ website will introduce a new visual identity in early 2023.

Visit localiq.com/growwithus to learn more about the promotion and featured companies.

About Gannett

Gannett Co., Inc. (NYSE: GCI) is a subscription-driven, digitally-focused media and marketing solutions company committed to helping communities thrive. With unmatched national and local reach, Gannett touches the lives of millions with Pulitzer Prize-winning content, consumer experiences and benefits, and advertiser products and services. Our current portfolio of media properties includes USA TODAY, his 45-state local media organization in the US, and his Newsquest, a wholly-owned subsidiary operating in the UK with over 150 local news media brands. increase. Gannett also owns the LocaliQ branded digital marketing services company and runs USA TODAY NETWORK Ventures, one of his largest media-owned events businesses in the United States. To connect with us, please visit www.gannett.com.

About LOCALIQ

LocaliQ is an all-in-one marketing platform used by local businesses nationwide to attract, convert and retain customers. A subsidiary of Gannett, his LocaliQ has earned the local trust to evolve the way business owners reach their most important audiences. LocaliQ’s proprietary technology leverages data and insights to optimize cross-channel marketing and deliver relevant messages to consumers using a robust suite of embedded marketing automation, channel campaign management, CRM and insight tools. increase. In this digital world, we are on a mission to keep our businesses thriving and empower the communities we serve. For more information, please visit www.localiq.com.

contact address

media
Lark-Marie Anton

Chief Communications Officer

(646) 906-4087

lark@gannett.com

Robin Watson

Vice President of Corporate Communications

(845) 596-6559

rawatson@gannett.com