sams club has partnered with e-commerce advertising solution Pacvue to help brands advertising on retailers’ sites reach the right consumers at the right time.

The new partnership will be facilitated by API integration with Sam’s Club Member Access Platform (MAP), where brands access and manage their advertising campaigns. Launched in June 2022, Sam’s Club MAP will provide agencies, ad tech platforms, suppliers and marketers with the tools, experience and resources to help Sam’s Club members discover new products when and where they need them. Offer an additive advertising experience with opportunity. A partnership with Pacvue gives Sam’s Club MAP advertisers access to search and sponsored product ads.

Sam’s Club MAP Sales Director Austin Leonard said in a statement: “We know how to anticipate what our members want and need with great accuracy. We use Sam’s Club MAP to add additional partnerships and advertising experiences to our members’ experience. Search is a key part of the member shopping experience and through this first-to-market partnership with Pacvue, we extend this member-centric experience to our brand partners and continue our mission to create a self-service platform. Sponsored product ads are easy to buy, sell and operate.”