“I didn’t know what to expect,” 27-year-old Maximilian Davis said before his debut show at Ferragamo. And the team and family are excited about the new direction: I think everyone has been waiting for this new beginning.

Davis’ outline under veteran CEO Marco Gobbetti, who has a track record of transformation, including working with Givenchy’s Riccardo Tisci and Celine’s Phoebe Philo, is to do what these designers once did. . conservative home.

what it means Grand Jeste Davis’ new beginnings include abandoning “Salvatore”, changing from cursive to a font that is in line with contemporary design consensus, and asserting a new house color: a particular tone of striking red. It was This is not to be missed, the damp rain that covered the floor of the courtyard stained with spattered sand and painted on this arcade of his 17th-century Milanese seminary on the board against the backdrop of his arches. The spot is currently being converted into a hotel by the Lungarno group of the Ferragamo family, so it should be a convenient show-his space for at least a season or two. The red represented Davis’ own (currently pending) eponymous label and reflected the flag of Trinidad and Tobago and his legacy. It speaks to Ferragamo’s legacy with the beaded red pumps that the founder made for Marilyn Monroe in the 1970s.

That’s it for the code. how about the clothes? Davis said: Top-to-toe color was the focus of sports-inspired bodysuits and technical his field jackets and pants for men. A full look of red five-pocket pants and a turtleneck was beaded in tribute to Monroe’s pumps.

Inspired by the founder’s reincarnation as a shoemaker in Hollywood, Davis recreates sunsets and sunrises with a faded gradient print fabric inspired by the work of artist Rachel Harrison. Sunset series. This detail blends nicely with the use of a rust-to-apricot heat-reactive, color-sensitive fabric in a simple cut.

Tailoring was expressed in chunky, solid forms that were given a twist and movement by adding sash detailing and removing sleeves. was often realized. Davis suggested that the leather and suede shorts had a “playful, slightly twisted energy”. As for accessories, the Maison’s Gancini hardware is reflected in hardware like the heels of handsome new strappy sandals and bracelets on small clutch bags. It was also seen in the necklines of regal charcoal evening dresses.

Davis spoke of Ferragamo’s “reinvigoration”. The applause that greeted the first installment of his tenure suggested he was already making new connections in his key quest for currency.